A Costal Closet

The GIORGIO ARMANI Mare collection offers an exotic summer wardrobe with a focus on freedom


The Mare collection from Giorgio Armani, available at pop-up shops in all of the most iconic summer hotspots, bring us a holiday collection with a Mediterranean spirit. The range was devised with an exotic travel lifestyle in mind but works just as well in an urban setting as it does on the sun kissed shores of the continent.

The women’s range utilises a palette of soft nautical tones with the occasional flash of red and orange. The items themselves range from sarong skirts and pullovers to lightweight dresses and one-piece swimsuits, employing a variety of materials including nets and matting. The men’s portion of the range takes a traditional maritime wardrobe of shirts, polos and Bermuda shorts and gives it a contemporary twist with geometric patterns in multicoloured jacquard.

Having been available at Porto Cervo’s Cala di Volpe Hotel and Yacht Club Costa Smerelda as well as La Gritta in Portofino, the collection is coming to various summer hotspots across Europe with Mykonos’ Nammos the next stop on the circuit. As well as the pop-ups, the range is available in the Giorgio Armani boutiques in Cannes, Miami, Monte Carlo, Porto Cervo Rome and St. Tropez and can be found on Giorgio Armani’s official website.


Event Photography: Lucas Possiede (@lucaspossiede)

Editorial Photography: Bruno+Nico Van Mossevelde (@brunoandnico_vanmossevelde)

Text: Harvey Byworth-Morgan